IKEA 的產品目錄和廣告都已經採用 CG 代替實物多時，不過最近他們在日本的一個廣告，就連真人演員也不用，直接邀請虛擬網紅來當模特兒，其效果竟然也相當逼真。
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While interest in smartphone-dependent VR devices has cooled off, the high-performance VR market has continued to grow, IDC says in a new report, as tethered and standalone VR devices became more popular than ever over the last year.
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Chinese company Yi Technology has made a name for itself in the last two years by releasing some surprisingly capable GoPro competitors. Now the Xiaomi-backed Yi is expanding into the world of VR and 360-degree video with two new cameras being announced at the NAB conference in Las Vegas.
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“VR will be big, AR will be bigger and take longer.” What sounded revolutionary when we first said it 2 years ago has become accepted wisdom. But now the market has actually launched, we’ve got 12 months of real world performance and major tech players’ strategies emerging.
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Less than two years ago — seemingly out of nowhere — Microsoft reveals the very first manufacturing prototype of Hololens. No one had heard anything about Hololens before Microsoft’s premiere, and it certainly took the tech world by storm.
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Today, Intel announced a new virtual reality reference design it’s calling Project Alloy, a cordless system the company says contains everything you need to have a VR experience without extraneous components.
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Yesterday we reported on a rumor that Google would unveil a new “Android VR” platform at Google I/O next week, along with a standalone headset. Today we’re seeing what looks like additional evidence.
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Alibaba has formally thrown its hat into the virtual reality ring after the Chinese e-commerce giant announced its own VR research lab, dubbed GnomeMagic Lab.
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Sony took to the stage today during GDC 22016 in SF to show off the consumer-ready version of its PlayStation VR headset. A good deal was already known about the company’s first foray into console virtual reality, except for a couple key ones: price and availability.
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Google has been moving into the Virtual Reality space for a few years now, ever since Cardboard was announced as a throwaway at the end of Google I/O back in 2014.
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Once you’ve unwrapped your new Samsung Gear VR, you’ll need some cool apps and games to play on it. In your hands is one of the best VR headsets around, and it’s proof you don’t need expensive old Oculus Rift to enjoy some mindbending and genre defining content.
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Last year Mattel completely re-invented the View-Master by turning it into what eventually became one of the better Google Cardboard solutions on the market. For $30 it was cheap, comfortable, and held almost any smartphone available.
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