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How to Use LinkedIn’s Social Selling Index Like a Pro

I hope you enjoy reading this blog post. If you want my team to just do your marketing for you, click here. LinkedIn is a perennially underrated social media platform. It’s not always easy to quantify how effective you are on the platform though. Enter LinkedIn’s Social Selling Index.

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The tick-tock story of how LinkedIn shopped itself to Microsoft, Salesforce and Google

Most Securities and Exchange Commission filings are dry affairs. LinkedIn’s latest, a proxy statement that details its acquisition by Microsoft and the interest of four other suitors, is a lively one!

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Mark Zuckerberg’s Twitter and Pinterest accounts hacked, LinkedIn password dump likely to blame

Facebook cofounder and CEO Mark Zuckerberg understandably has accounts on other social networks – it only makes sense to keep up with what the competition is up to. But that doesn’t mean he bothers to maintain standard security practices on non-Facebook properties.

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The One Thing Successful People Never Do

Bernard Marr
Best-selling business author and enterprise performance expert

Successful people often paint a picture of the perfect ascent to success. In fact, some of the most successful entrepreneur in the world have failed. Many have failed numerous times but they have never given up.

Let’s look at some examples:

Henry Ford – the pioneer of modern business entrepreneurs and the founder of the Ford Motor Company. Henry Ford failed a number of times on this route to success. His first venture dissolved in a year and a half because the stockholder lost confidence in him. He then was able to gather capital to start again but a year later the financiers forced him out of the company again.

Walt Disney – Before the great success Walt Disney came a number of failures. Walt was fired from an early job at the Kansas City Star Newspaper because he was not creative enough. Then he started his first company called Laugh-O-Gram. It would produce cartoons and short advertising films. One year the company went bankrup and Walt didn’t give up.

Richard Branson – He dropped out of school when he was 16, he then started a student magazine but that didn’t do as well as he hoped. Richard then setup a mail-order record business which did so well that he opened his own record shop called Virgin.

J.K. Rowling – Like so many writers J.K. Rowling received rejections from publishers. At the same time she was a divorced single mum on welfare and that made her story even more inspiring.

Bill Gates – Before Microsoft, Bill Gates, Paul Allen and Paul Gilbert co-founded a business to read data from roadway traffic counters and create automated report on traffic flows. But without a good business that left the company with few customers. The company ran up lossess between 1974 and 1980 before it was closed.

Connect to Bernard Marr via Linkedin now!



Sallie Krawcheck
85 Broads…Past Head of Merrill Lynch and Smith Barney….Investor….Board Member…Crazed UNC Basketball Fan….Mom

My Two Very Simple Rules for Networking

I only have two simple rules of networking:

1) I try to meet at least one new person in my area of interest every month, or significantly deepen an existing relationship.

2) I do something nice for someone in my network every week.

This second doesn’t have to be a big find-someone-a-job favor, but instead can be connecting two people who should know each other, sharing research or information that someone you know may find useful, or posting a LinkedIn recommendation on a colleague.

Over time, these two very simple rules are small seeds that you plant, any one of which can one day provide a strong return. And in the meantime, they’ll give you a lot of joy.

Connect Sallie Krawcheck via LinkedIn now.

報業的未來,就是Content Strategy?


Shane Snow
Journalist, Geek

At least 3 top Wired editors have jumped ship in the last year to lead editorial and strategy at nontraditional, or essentially brand, publications:

  • Editor in Chief Evan Hansen moved over to Medium.
  • Wired Opinion Editor and NY Bureau Chief John Abell jumped over here, to help run LinkedIn editorial.
  • And now Senior Editor Michael Copeland is joining A16Z.

Publishing good stories on a consistent basis requires savvy editorial leadership.

So why are these guys moving away from traditional, print media in order to manage content for a startup, a public social networking company, and an venture capital fund? Perhaps it’s because brand publishing is looking like the next big thing in media, and as people who report and write about the future, they’re seeing—and buying into—the opportunity early.

Follow Shane Snow on LinkedIn now.

Breaking: LinkedIn Forget To Pay For Domain Renewal

When I trying to visit LinkedIn this morning as usual, this screen come out…

Screen Shot 2013-06-20 at 10.54.33 AM

It seems like LinkedIn DNS has been hijacked, here’s an update from berg

Screen Shot 2013-06-20 at 11.10.12 AM

LinkedIn just got DNS hijacked, and for the last hour or so, all of your traffic has been sent to a network hosted by this company []. And they don’t require SSL, so if you tried to visit, your browser sent your long-lived session cookies in plaintext.

Check out the latest official announce from LinkedIn’s twitter account:

Screen Shot 2013-06-20 at 11.43.21 AM


Dylan Tweney

Executive Editor at VentureBeat

  • For Health Care
  • Google Glass makes a lot of sense in health care, for instance. Doctors and nurses could use Google Glass to look up prescription details, access patient health records, see reminders about their next appointments, and even get better at recognizing patients’ faces.
  • It could enable health care providers to do all this without having to touch a keyboard or a screen with their hands (or even, god forbid, paper).
  • While it might seem creepy to take a picture just by winking, that is exactly the control gesture needed by people who don’t have hands.
  • For Journalist
    • Google Glass could be an amazing note-taking and content-generating device that lets them shoot videos and photos as they cover a scene in real time.
    • For Game Designer
      • Glass presents tempting opportunities to overlay the real world with imaginary video game elements
    • For Tourist
      • Imagine walking through a neighborhood in Paris, using an app like Findery to view geotagged notes about historical events that happened in a place.

    Ilya Pozin:10個助你業務躍升的Apps


    Ilya Pozin

    Founder of Ciplex. Columnist for Inc, Forbes & LinkedIn. 30 Under 30 Entrepreneur.

    1. Evernote

    Ideas can spring up any time and place. Evernote is a handy app to “Remember Everything.” It allows users to store, organize, and share text, photos, and voice notes–a great tool for entrepreneurs looking for more ease in tracking their brilliant ideas.

    2) Google Drive

    Google’s new Drive app is a fully-featured office suite, allowing users to seamlessly import and edit files from PC to tablet to smartphone.This software also acts as a full cloud drive, letting you store any file type via a virtual drive app or the Web interface. Google apps are the top choice for small businesses in regard to webmail, and this new feature will get you a nice 5GB of storage for free.

    3) FormMobi

    Fielding and distributing data on your mobile device is being made easier with help from FormMobi. This apps acts as a “virtual clipboard” for your phone. If you’re filling out forms on-the-go, this app will allow you to do it with ease. Users can also record audio, take pictures, collect signatures, and create CAD-quality sketches.

    4) Bump

    Ditch your traditional business cards for this revolutionary networking app. Bump users can trade contact information, photos, and files by simply “bumping” two smartphones together. Since its inception in 2008, the app has garnered over eight million monthly users and 27 million downloads.

    5) TripIt

    The power of an itinerary can only be truly understood by someone who’s had to make three connecting flights and rent a car on the same day. If this sounds like you, taking advantage of the TripIt app will allow you keep track of trip arrangements in one unified place. The app also gathers weather updates, maps, and directions to make traveling a breeze.

    6) LocalVox

    Do you run a brick and mortar businesses and are currently looking to build your brand online? LocalVox’s service enables owners to publish news, events, and deal announcements with a click-of-a-button across many online channels, including social media, websites, local directories, and email newsletters. It also boosts your online presence through optimizing organic search and Google Places listings.

    7) Expensify

    Managing finances is never fun. Fortunately, the Expensify app will allow you to keep track of business expenses and mileage, while letting you scan and upload receipts. With just one click of a button, users can even file receipts by trip and submit expense reports to employers.

    8) Asana

    This simple and intuitive alternative to complicated work management software has been billed as a “collaborative information manager.” Users can not only manage work projects, but also personal projects and events in one easy-to-navigate interface.

    9) InDinero

    Created in 2010 by two university students, Jessica Mah and Andy Su, InDinero is an easy way to keep track of business cash flow and manage day-to-day finances. This popular Web app will sync up your bank accounts and credit cards to help you predict future cash flows based on trends.

    10) Square

    This powerful app is is transforming the way we transact by empowering anyone with a smartphone or tablet to easily accept credit card payments. The beauty of Square is that there are no sign-up or monthly fees. Instead, the service takes 2.75 percent of each transaction. The wildly popular app was founded by the creator of Twitter in 2010.

    Ryan Holmes:對MBA說不的3個理由



    Ryan Holmes

    CEO at HootSuite

    1. MBAs no longer make sense financially. 

    MBA students in 2012 paid 62 percent more in fees compared to those in 2005. A two-year MBA at an established school like Harvard or Columbia may well cost you around $150,000.

    2. MBAs are no longer the best way to network.

    Now, anyone can connect with people all over the world using professional social networking sites like LinkedIn. Even Facebook and Twitter are proving to be tools for connecting with valuable allies and business partners.

    3. MBAs are not as exclusive or prestigious anymore.

    It’s just that the degree no longer offers the same value it once did. The new business landscape—thanks in part to the Internet and social media—grants innovative, entrepreneurial and ambitious people all sorts of new opportunities, without the degrees.


    Dave Kerpen:LinkedIn 如何靜俏變成一個媒體帝國

    Dave Kerpen

    CEO, Likeable Local, NY Times Best-Selling Author & Keynote Speaker

    Imagine an online publication with over 200 million readers. Now imagine that this publication’s writers included Barack Obama, Richard Branson, Deepak Chopra, Jack Welch, Tony Robbins, Mark Cuban, David Cameron, Arianna Huffington, Sallie Krawcheck and 300 other global thought leaders. Finally, imagine that each article written for this publication generated over twice as much engagement (in comments, likes and shares) as any other publication in the world. Imagine the media empire that could be created if a publication like this existed.

    You don’t need to imagine, as LinkedIn has quietly created just this with their Influencers program, through which you’re reading this article right now.


    1. Yep, LinkedIn Acquires Newsreader Startup Pulse for $90 Million
    2. LinkedIn Revamps Mobile Apps to Focus on Stories, Updates

    LinkedIn 為何涉足新聞



    世上多了個 Linkedin,故事自始變得不一樣。在美上市的 Linkedin,大部份人只知它是專業人士社交網絡。Linkedin 全球有逾兩億會員,亞太區會員亦有 3,700萬,其中部份企業和用戶付費使用進階服務,主要用途是由招聘一方基於社交資訊,主動出擊,找出潛在的被動人才(passive candidates)。

    不過,很少人知道,原來 Linkedin 其中 27% 的收入,竟也來自廣告收入,而且有上升趨勢。

    賣品味 會員可省招牌

    Linkedin 跟報業扯上關係,算是最近的事,原因是江湖盛傳 Linkedin 將斥資高至 1 億美元,收購社交新聞閱讀器 Pulse。近期類似的收購,要數去年 CNN 收購另一社交新聞閱讀器 Zite,當時作價 2,000 萬美元。收購的消息,被形容為 Linkedin 進軍內容業務的關鍵一步,問題是作為一個專業人士社交網絡,為甚麼要涉足新聞?另一個問題,就連梅鐸等傳媒大亨亦苦無對策——如何在互聯網世界為報業找到生存立足點,Linkedin 又憑甚麼自信可以做得更好?

    打開 Linkedin 首頁,早已不再限於朋友的 update,最頂一欄,標明「今日推薦給你的新聞」,按進去,寫着“get updates from thought leaders”,寫文章的人是Richard Branson、Barack Obama、David Cameron、Arianna Huffington、Mark Cuban、Eric Ries 等,他們寫的文章,試問誰不想看?而且不只可以讀,也可以留言,偶爾深夜睡不着的時候,翻出智能手機,打開 Linkedin,動動手指頭,就能立即跟全球精英們來一場思想友誼波,所販賣的,其實是一份崇優的閱讀品味。更重要是,會員可將文章策展到自己履歷表的旁邊,省靚自己招牌,有這合理誘因,會員們根據自己專長,自動自覺推文,形成一個全球最佳閱讀平台。

    現在 Linkedin 買下 Pulse,不費一兵一卒,立即駁通全互聯網最精采內容,不要忘記,如此一來,兩項核心業務(招聘和廣告)都能同時受惠,豈不是更厲害?


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