印象中,Facebook 推出新產品的 Track Record 不太理想。無論係 Graph Search,還是係 Facebook home,以 Facebook 的雄厚實力而言,至今 User Acquisition 的成績實在不及格。

換上 Instagram,表面上係不同的兩個 Internet Brand,內裡其實係同一家公司,結果又如點?

大家好快就知,因為這兩日,Instagram 好可能會推出短片產品,發佈地點係 Facebook 總部:

  • The new video product is something that the service said it was planning to do for two years now.
  • In a sense, video on Instagram is not a complete surprise. After the rise of products like Viddy and Socialcam last summer, many have expected some sort of mobile video offering from either Facebook or Instagram.
  • Facebook has gone after competitors in the past with varying degrees of success. Poke has been a spectacular flop. Same with the Quora-like Facebook Questions, and the very Foursquare-ish Facebook Places.
  • In other words, just because Facebook is aping your product, doesn’t mean you’re gonna get crushed.

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